Conversion CRM for WhatsApp and Instagram
Track every lead’s source, qualify conversations with AI, and manage every opportunity in the CRM — all connected to the Official WhatsApp API and Instagram.

Companies turning conversations into opportunities with Hootspy
WhatsApp and Instagram connected to your sales, marketing, and customer service workflows.
Move beyond conversations. Start measuring conversions.
You know how many conversations you received
But not which conversations actually became sales.
Leads arrive without context
Your team cannot see which campaign, ad, creative, or offer brought each contact.
Response times are too slow
Interested leads wait, lose momentum, or move to a competitor.
Customer data stays disconnected
Meta Ads, WhatsApp, Instagram, your CRM, and e-commerce operate in separate platforms.
Connect the entire customer journey in one platform

The lead clicks an ad
The contact starts a conversation on WhatsApp or Instagram.
Hootspy identifies the source
Capture the campaign, ad set, ad, and creative that brought the contact.
AI starts the conversation
AI responds, collects information, and qualifies the lead automatically.
The opportunity enters the CRM
The contact is organized in the pipeline, assigned to an owner, and tracked through the sale.
The conversion is recorded
Meetings, qualified leads, proposals, and sales can be recorded as events.
Conversion data improves your campaigns
Send conversion events to Meta and power your reporting with real outcomes.
Everything you need to turn conversations into revenue

Campaign tracking for WhatsApp and Instagram
See where every lead came from and which campaigns, ads, and creatives generate the best opportunities.

Bulk WhatsApp messaging with the Official API
Create WhatsApp marketing campaigns for lists and segments, track reads and replies, and continue every conversation with automations and AI agents.

Conversational AI
Respond to new leads immediately, even outside business hours, with AI agents that qualify and transfer conversations when needed.

Sales CRM built into WhatsApp and Instagram
Turn every conversation into an organized contact and track the lead from the first interaction to conversion in one profile.

A multichannel inbox for your team
Centralize WhatsApp and Instagram conversations in one organized workspace for sales, service, and support.

Marketing automation for WhatsApp and Instagram
Build automated journeys based on each contact’s actions and lifecycle stage — from new lead to post-sale.
See which campaigns drive outcomes — not just messages
Frequently asked questions about Hootspy
What is a Conversion CRM?+
A Conversion CRM connects campaign, conversation, sales, and customer behavior data. In addition to organizing contacts and opportunities, it shows which channels and campaigns actually contribute to business outcomes.
Is Hootspy a CRM for WhatsApp?+
Yes. Hootspy centralizes WhatsApp contacts, conversations, opportunities, follow-ups, and service history in a built-in CRM.
Does Hootspy also work with Instagram?+
Yes. Hootspy centralizes WhatsApp and Instagram interactions so your team can manage contacts, conversations, and opportunities in one platform.
How does WhatsApp campaign tracking work?+
When a contact starts a conversation through a supported campaign, Hootspy records the available source information. That data can be connected to the contact, the conversation, and conversion events recorded later.
Can I see which ad generated a sale?+
Hootspy connects each contact’s source to events recorded throughout the journey. This lets your company analyze which campaigns, ads, and creatives contributed to qualified leads, meetings, opportunities, or sales.
Does Hootspy use the Official WhatsApp API?+
Yes. The platform is built to work with the Official WhatsApp Business API and supports customer service, automation, campaigns, CRM, and integrations.
Can AI transfer a conversation to a person?+
Yes. When a conversation requires human support, AI can transfer the contact to your team while preserving the history and information collected during the interaction.
Can I integrate Hootspy with my e-commerce platform?+
Hootspy can receive data and events from external platforms through available integrations, APIs, and webhooks. Confirm the availability of each integration with the Hootspy team.
What can be sent to Meta through the Conversions API?+
Your company can configure relevant events such as qualified leads, booked meetings, opportunities, purchases, or other events compatible with your operation and Meta’s rules.
Who is Hootspy for?+
Hootspy is designed primarily for companies using WhatsApp and Instagram for sales, customer service, or marketing that want to connect paid traffic, AI, CRM, and conversion data.


