WhatsApp marketing with the Official API

WhatsApp bulk messaging with campaigns, analytics, and AI follow-up

Send approved WhatsApp campaigns to lists and segments, track delivery and replies, and continue each conversation with automation, AI agents, and your sales CRM.

Approved campaign templates
Lists and audience segments
Delivery and reply analytics
AI and human follow-up
Hootspy WhatsApp bulk messaging dashboard with delivery, read, reply, and engagement analytics
Campaigns with context

Reach more contacts without separating messages from the customer journey

Hootspy combines campaign creation, contact segmentation, Official API delivery data, CRM context, automations, and AI-assisted replies so a campaign can continue as a measurable sales or service conversation.

01

Marketing and remarketing

Promote offers, launches, events, and relevant updates to consented lists and audience segments.

02

Abandoned cart recovery

Trigger contextual messages when a customer starts checkout but does not complete payment.

03

Repurchase journeys

Re-engage customers based on purchase history, lifecycle stage, product replacement, upsell, or cross-sell opportunities.

04

Reminders and confirmations

Send compatible appointment reminders, confirmations, order updates, and operational notifications.

05

Campaign analytics

Monitor sent, delivered, read, and replied statuses when available, plus configured conversion events.

06

AI response handling

Route replies to an AI agent that can answer, collect data, qualify the contact, update the CRM, or transfer to a person.

Official infrastructure and responsible messaging practices

Bulk messaging should be built around valid consent, approved templates, relevant segmentation, appropriate frequency, and number-quality monitoring. No vendor can promise zero blocking risk.

Use the Official WhatsApp Business Platform
Send approved templates to consented recipients
Segment audiences by source, interest, behavior, or CRM data
Monitor delivery, engagement, complaints, and number quality
Respect applicable privacy, anti-spam, and WhatsApp policies

From audience to measurable campaign outcome

01

Choose the segment

Use lists, CRM fields, campaign source, behavior, tags, or lifecycle data to define the audience.

02

Prepare the campaign

Select an approved template, offer, timing, frequency, and follow-up path.

03

Continue the replies

Use automations, AI agents, and team routing to keep interested contacts moving.

04

Track the funnel

Connect message status and replies to qualifications, meetings, opportunities, purchases, or other configured events.

WhatsApp bulk messaging questions

What is WhatsApp bulk messaging?

It is sending one campaign to a list or audience segment. Through the Official API, compatible business-initiated campaigns use approved templates and must follow consent, quality, and WhatsApp policy requirements.

Can bulk messaging be done without any blocking risk?

No. The Official API plus good consent, segmentation, frequency, template, and quality practices reduces risk, but no platform can guarantee zero risk.

Which campaign types can I run?

Common uses include marketing, remarketing, reactivation, abandoned carts, reminders, confirmations, and other journeys compatible with WhatsApp policies and recipient consent.

Can I measure opens and replies?

Hootspy can use the status data returned by WhatsApp, including sent, delivered, read when available, and replied events, together with configured conversion events.

Can AI answer people who reply to a campaign?

Yes. A workflow can route responders to an AI agent that continues the conversation, gathers information, qualifies the contact, updates CRM data, and transfers to your team when needed.

Run WhatsApp campaigns that continue beyond the send

Connect bulk messaging to replies, automation, AI, CRM stages, and the conversion events your team cares about.